Listar por autor UPNA "Sánchez García, Mercedes"
Mostrando ítems 1-20 de 37
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Agri-food 4.0: drivers and links to innovation and eco-innovation
Digital transformation affects all stages of the agri-food value chain. Digitalisation is being combined with innovations and eco-innovations to gain a competitive advantage and ensure greater sustained competitiveness. ... -
Análisis de las estrategias competitivas en la industria hortofrutícola de Aragón y Navarra
Este estudio ha utilizado un enfoque de competitividad interempresarial y sectorial para analizar la situación competitiva de la industria hortofrutícola de Aragón y Navarra. Para ello se han seleccionado los elementos ... -
Business strategies, profitability and efficiency of production
(Instituto Nacional de Investigacion y Tecnologia Agraria y Alimentaria (INIA), 2013) Artículo / ArtikuluaThe strategy choices of market-oriented companies are a topic now under wide investigation in the analysis of business performance antecedents. The purpose of this study is to examine the outcomes of the combination of ... -
Capturing value from alliance portfolio diversity: the mediating role of R&D human capital in high and low tech industries
Research has demonstrated the value of external linkages to augment in-house R&D efforts; however, very little is known about how managers can operationally leverage the potential benefits of open innovation to create an ... -
Casting a wide net for innovation: mediating effect of R&D human and social capital to unlock the value from alliance portfolio diversity
This paper examines the performance effects associated with different alliance portfolio configurations in terms of geographical location and partner type. Based on these distinctions, the authors hypothesize that more ... -
Comportamiento del consumidor navarro frente a los alimentos de nueva generación: alimentos transgénicos y alimentos funcionales
(Gobierno de Navarra, Departamento de Economía y Hacienda, 2003) Contribución a congreso / Biltzarrerako ekarpenaEl mercado alimentario está siendo sometido en los países desarrollados a profundos cambios tanto desde el punto de vista de la oferta como de la demanda. El principal objetivo de este trabajo se centra en el análisis ... -
Consumers' willingness to pay for health claims during the COVID-19 pandemic: a moderated mediation analysis
The COVID-19 pandemic has posed a substantial threat to people's lives and raised health concerns. This research explores the mediating role of consumers' attitudes towards health claims in the relationship between consumers' ... -
Country of origin and ethnocentrism: a review from the perspective of food consumption
Como consecuencia del incremento del comercio internacional de alimentos, se han desarrollado numerosos estudios enfocados en estudiar las preferencias de los consumidores hacia los alimentos domésticos e importados. Estos ... -
Country of origin' effect and ethnocentrism in food purchase in Southern Chile
Este estudio buscó determinar la importancia relativa del país de origen en la elección de cuatro alimentos (arroz, azúcar, carne de pollo y aceite); identificar segmentos de consumidores, y evaluar qué variables ... -
Cross-cultural measurement invariance in the satisfaction with life scale in Chilean and Spanish university students
Introducción: La Escala de Satisfacción con la Vida (SWLS) es un instrumento ampliamente utilizado para la evaluación cognitiva del bienestar subjetivo de los individuos. La SWLS ha sido validada en numerosos contextos y ... -
Determinants of agri-food firms' participation in public funded research and development
A database of over 2,700 agri‐food businesses in the region of Valencia, Spain was used to test the influence of internal characteristics of the firm and of external characteristics linked to local systems on the willingness ... -
Did the global financial crisis impact firms' innovation performance? The role of internal and external knowledge capabilities in high and low tech industries
This paper examines the role exerted by internal innovation efforts and external knowledge assets as dynamic capabilities to overcome adverse economic conditions. Additionally, we examine the differential impacts of the ... -
Drivers of winegrowers' decision on land use abandonment based on exploratory spatial data analysis and multilevel models
The frequency of producers opting to abandon agricultural land has become increasingly, highlighting the significance of this phenomenon due to its environmental, landscape, and socio-economic impacts. The decisions of ... -
Effects of food-related health concerns and risk perception on the consumption frequency of fresh vegetables
Consumir vegetales frescos sin duda trae beneficios a la salud, sin embargo, este tipo de productos también pueden contener elementos biológicos, químicos y tecnológicos que afecten la salud de las personas por falta de ... -
Entrepreneurial innovativeness: when too little or too much agglomeration hurts
This study sheds light on the relationship between agglomeration, entrepreneurs' internal resources and capabilities, and new ventures' innovativeness using a multilevel framework. We argue that the urban agglomeration of ... -
An extended behavior model for explaining the willingness to pay to reduce the air pollution in road transportation
Road transportation constitutes a key sector in developed countries, as an essential catalyst for economic and social activities. Nevertheless, it is relevant to emphasize the negative impacts of this activity identified ... -
Food neophobia, life satisfaction and family eating habits in university students
(Escola Nacional de Saúde Pública Sergio AroucaFundação Oswaldo Cruz, 2017) Artículo / ArtikuluaEl objetivo fue categorizar a los estudiantes universitarios en base a la asociación entre la neofobia alimentaria y los niveles de bienestar subjetivo general (y específico del dominio alimentario), además de la percepción ... -
Frequency of consumption and changing determinants of purchase decision: from attributes to values in the organic food market
(Instituto Nacional de Investigación y Tecnología Agraria y Alimentaria (INIA), 2010) Artículo / ArtikuluaEl creciente fenómeno de saturación, maduración y globalización de los mercados agroalimentarios, obliga a la oferta al diseño de innovadoras estrategias de actuación, con el fin de conseguir aceptables niveles de ... -
The gender role on moderator effect of food safety label between perceived quality and risk on fresh vegetables
El rol de la etiqueta de inocuidad alimentaria en hortalizas frescas ha recibido poca atención en economías en desarrollo y menos atención desde la perspectiva del género. En este contexto, se desarrolló un modelo conceptual ... -
Growth-oriented new agricultural ventures: the role of entrepreneurial resources and capabilities under convergence forces
Using a multilevel approach, this study examines how new entrants’ resources, capabilities and context influence growth-oriented new agricultural ventures. Results indicate that growth orientation is largely self-determined. ...