Martín Martín, Óscar

Profile Picture

Email Address

person.page.identifierURI

https://academica-e.unavarra.es/handle/2454/49546

Birth Date

Job Title

Last Name

Martín Martín

First Name

Óscar

person.page.departamento

Gestión de Empresas

person.page.instituteName

INARBE. Institute for Advanced Research in Business and Economics

ORCID

0000-0003-1043-2133

person.page.observainves

88525

person.page.upna

2038

Name

Filters

20141
Reset filters

Settings

Subject: Business networks × Subject: Dual embeddedness ×

Search Results

Now showing 1 - 1 of 1
  • Thumbnail Image
    PublicationOpen Access
    Dual embeddedness, influence and performance of innovating subsidiaries in the multinational corporation
    (Elsevier, 2014) Ciabuschi, Francesco; Holm, Ulf; Martín Martín, Óscar; Gestión de Empresas; Enpresen Kudeaketa
    This study adopts a business network view to study the effects of subsidiary embeddedness on both subsidiary influence within the MNC and innovation-related business performance. Through Structural Equation Modeling we analyze subsidiary relationships connected to 85 innovation projects. The results show that external and corporate embeddedness are complementary contexts, although they affect subsidiary influence and performance differently. Whereas external embeddedness directly affects innovation-related business performance, corporate embeddedness strengthens the subsidiary’s influence within the MNC, which in turn positively relates to performance. Moreover, as the study also finds that external and corporate embeddedness are positively associated, it stresses the issue of simultaneously balancing both external and corporate relationships (i.e. dual embeddedness) to nurture innovation projects.