Direct marketing modeling. A case study with Dell

Calvo Ibero, José Javier2012-03-132012-03-1320110000577686https://academica-e.unavarra.es/handle/2454/4674application/pdfengDirect marketing modeling. A case study with Dellinfo:eu-repo/semantics/masterThesisinfo:eu-repo/semantics/openAccessAcceso abierto / Sarbide irekia