Dubois, MagalieAgnoli, LaraCardebat, Jean-MarieCompés, RaúlFaye, BenoitFrick, BerndGaeta, DavideGiraud-Héraud, EricLe Fur, EricLivat, FlorineMalorgio, GiulioMasset, PhilippeMeloni, GiuliaPinilla Navarro, VicenteRebelo, JoãoRossetto, LucaSchamel, GünterSimón Elorz, Katrin2022-04-262022-04-2620211931-436110.1017/jwe.2021.19https://academica-e.unavarra.es/handle/2454/42798This article documents how the COVID-19 crisis has affected the drinking behavior of Latin European wine consumers. Using a large online survey conducted during the first lockdown inFrance, Italy, Portugal, and Spain (n= 7,324 individuals), we reconstruct the purchasing and consumption patterns of the respondents. The number of people who maintained their wine consumption frequency is significantly higher than those who increased or decreased their consumption. Wine consumption frequency held up better than other types of alcohol (beer andspirits). We analyze heterogeneities among countries and individuals by employing the Marascuilo procedure and an ordered logit model. The latter identifies the impact of demographic, commercial, and psychosocial factors on wine consumption frequency. The results shed light on changes in wine consumer behavior during the first lockdown and consider possible post-lockdown trends that could be useful to industry players.38 p.application/pdfapplication/vnd.ms-excelengThis article has been published in a revised form in Journal of Wine Economics [https://doi.org/10.1017/jwe.2021.19]. This version is free to view and download for private research and study only. Not for re-distribution, re-sale or use in derivative works. © The Author(s), 2021WineBeerSpiritsCOVID-19LockdownConsumer behaviorConsumption of alcoholic beveragesinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/openAccess