Listar Dpto. Gestión de Empresas - Enpresen Kudeaketa Saila por tema "Willingness to pay"
Mostrando ítems 1-3 de 3
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Consumers' willingness to pay for health claims during the COVID-19 pandemic: a moderated mediation analysis
The COVID-19 pandemic has posed a substantial threat to people's lives and raised health concerns. This research explores the mediating role of consumers' attitudes towards health claims in the relationship between consumers' ... -
Economic assessment of the use and conservation of suburban parks. Two cases in Spain
The resurgence of the concept of quality of life in urban and suburban areas has highlighted the need for economic valuations of the multiple services that parks provide for the population. The use of the Contingent Valuation ... -
An extended behavior model for explaining the willingness to pay to reduce the air pollution in road transportation
Road transportation constitutes a key sector in developed countries, as an essential catalyst for economic and social activities. Nevertheless, it is relevant to emphasize the negative impacts of this activity identified ...