Serrano Hernández, Adrián

Loading...
Profile Picture

Email Address

Birth Date

Job Title

Last Name

Serrano Hernández

First Name

Adrián

person.page.departamento

Estadística, Informática y Matemáticas

person.page.instituteName

ISC. Institute of Smart Cities

person.page.observainves

person.page.upna

Name

Search Results

Now showing 1 - 10 of 20
  • PublicationOpen Access
    Exploring crowdshippers' behavior and preferences: intertwining urban distribution and people mobility
    (Elsevier, 2025-05-14) García Herrera, Alisson Maurinne; Serrano Hernández, Adrián; Faulín Fajardo, Javier; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Gobierno de Navarra / Nafarroako Gobernua
    Collaborative economy companies in the transport field have been a disruptive force in the urban mobility landscape around the world during the last decade 2010-2020. Crowdshipping has emerged as a collaborative economy option promoting improved utilization of currently underutilized transportation capacity, thereby reducing transportation costs and emissions. This article aims to analyze and synthesize existing research on the impact of the crowdshipper (individuals responsible for collecting and delivering the product) behavior on the system and the factors that drive his or her willingness to participate, to identify best practices and opportunities to enhance business analytics, decision-making, and model efficiency in this emerging area.
  • PublicationOpen Access
    Topology effects in drone parcel delivery
    (Cal-Tek srl, 2024) Izco Berastegui, Irene; Serrano Hernández, Adrián; Faulín Fajardo, Javier; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa, PJUPNA26-2022
    Despite the positive sustainability prospects of drones, their flight range is compromised due to their limited battery capacity and the payload of delivered parcels. An alternative to address this challenge is the placement of charging stations where drone batteries are recharged to expand their flying range. The aim of this work is determining the number and location of drone charging stations for topology-dependent scenarios: rural areas and densely populated urban areas. To the best of the researchers' knowledge, there is currently no existing study in the literature that specifically investigates the impacts of topology on drone-assisted delivery. This study focuses on designing drone assignment strategies through optimization-simulation, aiming at minimizing charging station installation costs and operational costs and as a novelty, drone battery consumption is considered in the model design. Drone delivery order instances with different sizes and spatial distributions are generated to simulate realistic scenarios of demand and evaluate the optimization model to allocate the customer demands to stations and dimensioning drones fleet. Results show that considering parcel weight and flight distance has a significant impact on the performance of drone allocation to stations and highlight the effects of topology in the implementation of a drone-assisted delivery network.
  • PublicationOpen Access
    Understanding the dynamics of crowdshipping in last-mile distribution within urban mobility: a comprehensive framework
    (Elsevier, 2025-10-01) García Herrera, Alisson Maurinne; Serrano Hernández, Adrián; Faulín Fajardo, Javier; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa; Gobierno de Navarra / Nafarroako Gobernua
    Crowdshipping, a collaborative economy model that takes advantage of the crowd for the delivery of goods, promises to address the problems of urban logistics. This article integrates the literature to identify relevant factors that influence the success of crowdshipping, while addressing sustainability objectives. We use the PRISMA method, a widely recognized framework for systematic reviews that, by meeting high-quality standards, guarantees the reliability of the evidence. We systematically reviewed the literature to address three research questions: identifying factors that influence crowdshipping success, evaluating its contribution to sustainability goals, and evaluating the role of Operation Research (OR) in improving crowdshipping efficiency. Specifically, OR techniques offer significant potential for optimizing routing, matching supply and demand, and enhancing decision-making processes. Through this comprehensive and in-depth analysis, we provide information for future research, modeling, practical implementation, and potential policy recommendations.
  • PublicationOpen Access
    Integrating simulation and optimization: a case study in Pamplona for self-collection delivery points network design
    (Cal-Tek, 2023) Izco Berastegui, Irene; Serrano Hernández, Adrián; Sawik, Bartosz; Faulín Fajardo, Javier; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa, PJUPNA26-2022
    The disruptions experienced by the processes in the last mile delivery during the SARS-CoV-2 pandemic raised the dilemma of up-to-date last mile approaches for Urban Logistics (UL) issues. Self-Collection Delivery Systems (SCDS) have been proved to be an improvement for all the players of the SC, providing flexibility of time-windows and reducing overall mileage, delivery time and, consequently, gas emissions. Differing from previous works involving hybrid modeling for automated parcel lockers (APL) network design, this paper brings a System Dynamics Simulation Model (SDSM) to forecast online shopping demand in the Spanish city of Pamplona. A bi-criteria Facility Location Problem (FLP) is solved by means of an e-constraint method, where e is defined as the level of coverage of the total demand. The experiment run considers 90% of demand coverage, in order to obtain the most complex network possible. The simulation and demand forecast was carried out using Anylogic simulation software and the optimization procedure makes use of the Java-based CPLEX API solver.
  • PublicationOpen Access
    Is time more important than distance to optimize freight delivery routes? An approach using the value of time
    (Elsevier, 2024-02-23) Alvarez Indave, Pablo; Serrano Hernández, Adrián; Lerga Valencia, Iosu; Faulín Fajardo, Javier; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa, PJUPNA26-2022
    Traditional approaches to optimize freight delivery routes are based on minimizing a distance-based cost function. New approaches use also time as the objective function to minimize. However, the trade-off between time and distance is sometimes unclear. This paper presents a new approach to optimize delivery routes in which both time and distance are used together to optimize delivery routes. For this purpose, the operating cost of a vehicle and the value of time have been used to convert time and distance into monetary units. Through the study of three different networks in Spain with different level of detail (the region of Catalonia, the city of Barcelona, and the old part of Pamplona), the results have indicated that minimizing both time and distance provides better results than the traditional approach, especially at a local level where congestion effects are more relevant.
  • PublicationOpen Access
    Optimizing freight delivery routes: the time-distance dilemma
    (Elsevier, 2024-12-01) Alvarez Indave, Pablo; Serrano Hernández, Adrián; Lerga Valencia, Iosu; Faulín Fajardo, Javier; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa, PJUPNA26-2022
    Traditional approaches to optimizing freight delivery routes are based on minimizing a distance-based cost function. New approaches also use time as an objective function to minimize. However, the trade-off between time and distance is sometimes unclear. This paper presents a new approach to route optimization in which both time and distance are considered conjointly. For this purpose, the vehicle operating cost and the value of time have been used to translate time and distance into monetary units. By studying three different networks in Spain with varying levels of detail (the region of Catalonia, the city of Barcelona, and the Pamplona city center), the results show that minimizing both time and distance yield better results than the traditional approach, especially at a local level, where congestion effects are more relevant. These findings are helpful for logistics companies to optimize their operations, as well as for public authorities who could employ these models to make decisions and create policies on logistics.
  • PublicationOpen Access
    Valuations of transport nuisances and cognitive biases: a survey laboratory experiment in the Pyrenees region
    (Springer, 2021) Denant-Boemont, Laurent; Faulín Fajardo, Javier; Hammiche, Sabrina; Serrano Hernández, Adrián; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Estadística, Informática y Matemáticas
    We designed a survey that aims at estimating individual willingness-to-pay to reduce noise and air pollution arising from transportation activity near the Pyrenees in Navarre (Spain). Our participants cope with a series of contingent valuation questions and also with an economic experiment with real incentives about the same topic. Our goal is to identify several methodological problems in the valuation process coming from hypothetical bias, correlation effect and sequence effect when series of responses are requested. Our main results are that hypothetical bias is significant, because the willingness-to-pay is greater when the survey is hypothetical compared to when there is real monetary incentive. Likewise, the correlation effect also observes the same behavior since the willingness-to-pay for pollution mitigation is close to the one established for noise reduction. Finally, we have obtained mixed evidence for the sequence effect, being present only in the contingent valuation survey part.
  • PublicationOpen Access
    Selecting freight transportation modes in last-mile urban distribution in Pamplona (Spain): an option for drone delivery in smart cities
    (MDPI, 2021) Serrano Hernández, Adrián; Ballano Biurrun, Aitor; Faulín Fajardo, Javier; Institute of Smart Cities - ISC; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Economía; Ekonomia
    Urban distribution in medium-sized cities faces a major challenge, mainly when deliveries are difficult in the city center due to: an increase of e-commerce, weak public transportation system, and the promotion of urban sustainability plans. As a result, private cars, public transportation, and freight transportation compete for the same space. This paper analyses the current state for freight logistics in the city center of Pamplona (Spain) and proposes alternative transportation routes and transportation modes in the last-mile city center distribution according to different criteria evaluated by residents. An analytic hierarchy process (AHP) was developed. A number of alternatives have been assessed considering routes and transportation modes: the shortest route criterion and avoiding some city center area policies are combined with traditional van-based, bike, and aerial (drone) distribution protocols for delivering parcels and bar/restaurant supplies. These alternatives have been evaluated within a multicriteria framework in which economic, environmental, and social objectives are considered at the same time. The point in this multicriteria framework is that the criteria/alternative AHP weights and priorities have been set according to a survey deployed in the city of Pamplona (Navarre, Spain). The survey and AHP results show the preference for the use of drone or bike distribution in city center in order to reduce social and environmental issues.
  • PublicationOpen Access
    The impact of integrating open data in smart last-mile logistics: the example of Pamplona open data catalog
    (MDPI, 2025-01-08) Al-Rahamneh, Anas; Serrano Hernández, Adrián; Faulín Fajardo, Javier; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC
    Last-mile logistics is one of the most complicated operations in the whole logistic process. This concept describes the final leg of a product travel from a warehouse or hub to specific customers. One of the last-mile logistics challenges that courier delivery companies face is route planning. Ineffective route planning can cause operational delays that cascade and affect several last-mile deliveries. Thus, numerous factors need to be considered to plan and optimize effective delivery routes. These involve many extraordinary and unpredictable events, including weather, traffic conditions, and traffic regulations. A lack of accessible data hinders dynamic, efficient, and reliable route planning, leading to these factors being overlooked. In this paper, we propose the use of open data (OD) to overcome these limitations. OD are information available for anyone to access, reuse, and distribute for free with minimal attribution and sharing restrictions. Therefore, the aim of this work is to examine the impact of incorporating specific open data elements on the performance of the Clarke and Wright algorithm, particularly in calculating savings, and identifying optimal routes. The results we obtained showed the effect of considering OD with an increase rate of approximately 2% on the total distance compared to not considering them.
  • PublicationOpen Access
    Bargaining for the last mile cost and environmental preferences of stakeholders: an economic experiment
    (Elsevier, 2025-01-09) Denant-Boemont, Laurent; Faulín Fajardo, Javier; Hammiche, Sabrina; Serrano Hernández, Adrián; Estadística, Informática y Matemáticas; Estatistika, Informatika eta Matematika; Institute of Smart Cities - ISC; Universidad Pública de Navarra / Nafarroako Unibertsitate Publikoa
    We aim at studying how environmental preferences matter when consumers negotiate with sellers in order to contract for delivery at home. To do that, we build an economic laboratory experiment where pairs of participants bargain for choosing either the click-and-collect option, which is free for consumer but implies for him private transportation costs, or the delivery-at-home option, which is pricey for him, but externalize transportation cost to the seller. In addition, in our game, transportation triggers environmental costs that are borne by both partners. We have 4 different treatments: The first one, as a benchmark, corresponds to an ultimatum bargaining game about the last mile cost with environmental costs. In the second one, we deliver a message about environmental impacts of transportation to the buyer, whereas, in the third one, the same message is delivered to the seller. The last one is a control where the message is delivered to both partners. The preliminary results (which included 178 participants) show that the average delivery price proposed by sellers is below Nash equilibrium price but above the "behavioral price" and that acceptance rates of seller's proposals by buyers are quite high.