Consumers' awareness and attitudes in circular fashion

dc.contributor.authorJiménez Fernández, Anne
dc.contributor.authorAramendia Muneta, María Elena
dc.contributor.authorAlzate Barricarte, Miriam
dc.contributor.departmentGestión de Empresases_ES
dc.contributor.departmentEnpresen Kudeaketaeu
dc.date.accessioned2024-02-05T16:20:00Z
dc.date.available2024-02-05T16:20:00Z
dc.date.issued2023
dc.date.updated2024-02-05T16:09:25Z
dc.description.abstractCircular fashion is a new concept shift towards a more sustainable fashion industry. Consumers' awareness of the fashion industry's environmental and social damage is increasing, along with the transformation of their purchasing habits. Circular economy appears to be a solution to these issues. Nonetheless, users' awareness of the principles of circular economy might benefit their application in real life. This research studies the relationships between awareness and attitudes towards the principles of circular economy as well as the mediators, which are namely, benefits and enablers. The main purpose of this study is to test a hypothesised model through structural equation modeling with Partial Least Squares. The results show that the principles have a positive relationship to the attitudes, benefits, and enablers of circular economy. Additionally, the effect of gender on consumers' attitudes towards sustainable fashion is worth analysing since it seems to play a significant role.en
dc.format.mimetypeapplication/pdfen
dc.format.mimetypeapplication/msworden
dc.identifier.citationJimenez-Fernandez, A., Aramendia-Muneta, M. E., Alzate, M. (2023) Consumers' awareness and attitudes in circular fashion. Cleaner and Responsible Consumption, 11, 1-10. https://doi.org/10.1016/j.clrc.2023.100144.en
dc.identifier.doi10.1016/j.clrc.2023.100144
dc.identifier.issn2666-7843
dc.identifier.urihttps://academica-e.unavarra.es/handle/2454/47349
dc.language.isoengen
dc.publisherElsevieren
dc.relation.ispartofCleaner and Responsible Consumption, 11 (2023) 100144en
dc.relation.publisherversionhttps://doi.org/10.1016/j.clrc.2023.100144
dc.rights© 2023 The Authors. This is an open access article under the CC BY license.en
dc.rights.accessRightsinfo:eu-repo/semantics/openAccess
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectFashion industryen
dc.subjectAwarenessen
dc.subjectAttitudesen
dc.subjectEnablersen
dc.subjectBenefitsen
dc.subjectCircular economyen
dc.titleConsumers' awareness and attitudes in circular fashionen
dc.typeinfo:eu-repo/semantics/article
dc.type.versioninfo:eu-repo/semantics/publishedVersion
dspace.entity.typePublication
relation.isAuthorOfPublication0eef96ca-add5-4c6a-91af-1222eeddc04e
relation.isAuthorOfPublication60018b21-fd72-4cad-b2ca-b5a6149e6310
relation.isAuthorOfPublication.latestForDiscovery0eef96ca-add5-4c6a-91af-1222eeddc04e

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