Systematization of innovation in Volkswagen Navarra, S.A.

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dc.contributor.advisorTFECorredor Casado, María Pilar
dc.contributor.affiliationFacultad de Ciencias Económicas y Empresarialeses_ES
dc.contributor.affiliationEkonomia eta Enpresa Zientzien Fakultateaeu
dc.contributor.authorAlonso Tobías, Marta
dc.coverage.spatialeast=-1.7051664000000528; north=42.8065604; name=Unnamed Road, 31170 Polígono Landaben / Pamplona, Navarra, España
dc.date.accessioned2015-12-01T12:25:37Z
dc.date.available2020-06-12T23:00:14Z
dc.date.issued2015
dc.date.updated2015-11-04T11:51:25Z
dc.description.abstractThis study has been developed to compile and bring up to date the process of Systematization of Innovation in Volkswagen Navarra S.A., a mentor company in the car industry of Spain as well as at international level. As it is known, this industry is characterized by high competitiveness; VW-Navarra in particular is trying to stand out and improve through several strategies, been Innovation one of them. In this work, it can be found the contextualization of Volkswagen Navarra, S.A.; and the way this company organizes, directs, assumes, communicates and understands Innovation. How this plant located in Pamplona implements Innovation culture will also be analyzed, which is considered one of the most relevant aspects to be successful introducing Innovation in a firm. Finally, a section is devoted to the analysis and comparison of Innovation indicators in Spain, differentiating autonomous communities and cities, and types of Innovation among others.en
dc.description.degreeGraduado o Graduada Internacional en Administración y Dirección de Empresas / Graduado o Graduada Internacional en Economía por la Universidad Pública de Navarraes_ES
dc.description.degreeEnpresen Administrazio eta Zuzendaritzan Nazioarteko Graduatua / Ekonomian Nazioarteko Graduatua Nafarroako Unibertsitate Publikoaneu
dc.embargo.lift2020-06-12
dc.embargo.terms2020-06-12
dc.format.mimetypeapplication/pdfen
dc.identifier.urihttps://academica-e.unavarra.es/handle/2454/19536
dc.language.isoengen
dc.rights.accessRightsinfo:eu-repo/semantics/openAccess
dc.subjectCultureen
dc.subjectInnovationen
dc.subjectProcessesen
dc.subjectSystematization of innovationen
dc.subjectVolkswagen Navarra, S.A.en
dc.subject.geoEconomía y organización de empresases_ES
dc.titleSystematization of innovation in Volkswagen Navarra, S.A.en
dc.typeinfo:eu-repo/semantics/bachelorThesis
dspace.entity.typePublication
relation.isAdvisorTFEOfPublicationd0fb31bd-aa1a-4be4-bfdf-2d03e133b2cb
relation.isAdvisorTFEOfPublication.latestForDiscoveryd0fb31bd-aa1a-4be4-bfdf-2d03e133b2cb

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