Spanish wines in the US market: what attributes do US consumers look for in Spanish wines?
| dc.contributor.author | Areta, Álvaro | |
| dc.contributor.author | Bardají de Azcárate, Isabel | |
| dc.contributor.author | Iraizoz Apezteguia, Belén | |
| dc.contributor.department | Ekonomia | eu |
| dc.contributor.department | Institute for Advanced Research in Business and Economics - INARBE | en |
| dc.contributor.department | Economía | es_ES |
| dc.date.accessioned | 2020-10-15T11:31:42Z | |
| dc.date.available | 2020-10-15T11:31:42Z | |
| dc.date.issued | 2017 | |
| dc.description.abstract | This paper analysed the impact of different attributes in Spanish quality wines on United States (US) demand behaviour. A hedonic price model was estimated in order to assess the values that US consumers give Spanish wines. The main results showed that the most influential factor on sale price was aging, which had a positive impact. US consumers valued the quality ratings provided by experts, especially in the upper price categories. The year of vintage and size of the winery were considered medium importance factors in decision-making, with the latest vintages and the smallest wineries receiving the highest ratings. Geographical origin (appellation) helped to explain consumer preferences. Although colour was the least important attribute in consumers’ purchase decisions, red wines were the most highly rated in this attribute. | en |
| dc.format.extent | 15 p. | |
| dc.format.mimetype | application/pdf | en |
| dc.identifier.doi | 10.5424/sjar/2017154-10006 | |
| dc.identifier.issn | 2171-9292 | |
| dc.identifier.uri | https://academica-e.unavarra.es/handle/2454/38434 | |
| dc.language.iso | eng | en |
| dc.publisher | Instituto Nacional de Investigación y Tecnología Agraria y Alimentaria | en |
| dc.relation.ispartof | Spanish Journal of Agricultural Research, 2017, 15 (4), e0120 | en |
| dc.relation.publisherversion | https://doi.org/10.5424/sjar/2017154-10006 | |
| dc.rights | © 2017 INIA. This is an open access article distributed under the terms of the Creative Commons Attribution (CC-by) Spain 3.0 License. | en |
| dc.rights.accessRights | info:eu-repo/semantics/openAccess | |
| dc.rights.uri | https://creativecommons.org/licenses/by/3.0/es/ | |
| dc.subject | Hedonic prices | en |
| dc.subject | Quality wine | en |
| dc.subject | Consumer preferences | en |
| dc.subject | Wine attributes | en |
| dc.title | Spanish wines in the US market: what attributes do US consumers look for in Spanish wines? | en |
| dc.type | info:eu-repo/semantics/article | |
| dc.type.version | info:eu-repo/semantics/publishedVersion | |
| dspace.entity.type | Publication | |
| relation.isAuthorOfPublication | 3505d273-4186-49eb-8386-ffd6e9f3e46e | |
| relation.isAuthorOfPublication.latestForDiscovery | 3505d273-4186-49eb-8386-ffd6e9f3e46e |